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Meeting of the Minds - roundtable on email direct marketing - Interview Byline: KRIS OSER No longer the new kid on the block, e-mail has grown up to the point that it's as much in the game as direct mail and telemarketing....(Continue Reading) Taking a Lead - direct marketing statistics - Brief Article - Statistical Data Included DMA study shows spending shift from order taking to lead generation tHINK THERE'S an economic slowdown? Don't tell the Direct Marketing Association....(Continue Reading)DMer Indicted in Illinois Bribe Case - direct marketer Roger Stanley DMer Indicted in Illinois Bribe Case.(direct marketer Roger Stanley)...(Continue Reading)Meet market: For organizations as diverse as Imation and the Pittsburgh Penguins, the web has become the place to forge relationships - Internet Marketing Meet market: For organizations as diverse as Imation and the Pittsburgh Penguins, the web has become the place to forge relationships. (Internet Marketing)....(Continue Reading)Home Depot Spruces Up Direct Marketing Efforts - Statistical Data Included As one indication that Home Depot is growing increasingly interested in building its online presence, the Atlanta-based home improvement retailer today ......(Continue Reading)
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